Project description
Zinc Door was a offshoot company developed by a client of mine, Layla Grayce, to showcase modern and transitional furniture and home decor. Having worked with them since the start of their first company, the owners were inspired enough by the name of my company to use a variation of it when coming up with the name of their new business. They say imitation is the sincerest form of flattery… so I guess I was flattered? Zynk Designs created a full branding package that include logo design, business ID, invitations to the launch party, tee shirt designs, stickers, and even icing designs for cookies (it was a very fun launch party).
Although hired as an independent contractor, Zynk Designs operated very much as in in-house creative director, creating the website and blog design, working with outside tech companies to develop a custom built shopping cart that could manage complex product and shipping options, and providing direction to Zinc Door’s in house staff. During my time working for Zinc Door, I created all their magazine print ads, email marketing campaigns, and online banner ads.